Search Engine Optimization (SEO)

The Wave Works Solutions marketing team brings over 30 years experience as former executives of start-up, small and medium size companies with specialties in operations, strategic marketing, e-marketing, media and public relations. This is a combination explodes with proven methods to help your business succeed.

We provide a single point of contact for small businesses e-marketing needs. We provide services, which are based on customer targeting programs. Although forms of big brand splash campaigns are important in terms of mass reach, consumers today are savvier in terms of advertising messages and tend to respond more to offerings that are based on their own interests. Through analytics and database marketing, our highly customized e-marketing campaigns are designed to pinpoint your customer profile, and then use that data to drive highly targeted and measurable campaigns and dollars spent. We can provide pin-point reports of all of your investments and a breakdown of campaign results tracking everything from number of impressions to leads to sales.

If you build it they will not come! Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a web site in search engine listings, and could be considered a subset of search engine marketing.

Search engines display different kinds of listings in the search engine results pages (SERPs), including: pay per click advertisements, paid inclusion listings, and organic search (unpaid listings) results. SEO is primarily concerned with advancing the goals of a web site by improving the number and position of its organic search results for a wide variety of relevant keywords. SEO strategies may increase both the number and quality of visitors. Search engine optimization is often very effective when incorporated into the initial development and design of a web site site.

Standard SEO Package

All web site packages (except e-commerce packages) include basic search engine optimization such as:

• Search Engine Submission to all major engines
• Link Verification
• Optimized content creation
• Cross-links throughout Web Site
• Optimized Navigational Structure.
• Homepage Optimization
• Crawling and search engine index monitoring for 30 days

Pay-Per-Click/Cost-Per-Click

Let our marketing professionals design a custom ad campaign that suites the needs of your business. Our marketing professionals can drive traffic to your web site through the growing popularity of Cost-Per-Click advertising. Not only is the cost as low as five cents per click, but you only "pay-per-click" which eliminates the up front advertising overhead. Through a series of keyword combinations relevant to your business, we will place your ads on major search engines and related web sites that only charge you when someone clicks an ad to visit your web site. Our marketing specialists will carefully monitor the progress and modify as needed.

Other Web Site Promotion Strategies

We also provide several other popular marketing strategies to help promote your web site or business such as:

• Email Marketing
• Viral Marketing
• List Building
• Direct Mail with E-Append

Please contact us to speak with our marketing specialist to discuss which strategy is right for